Privacy Policy

This privacy policy sets out how Airport Bus Express Limited uses and protects your personal data.

1. IMPORTANT INFORMATION AND WHO WE ARE
1.1. This privacy policy gives you information about how Airport Bus Express Limited collects and uses your personal data through your use of this website, including any data you may provide when you register with us or purchase a bus ticket.
1.2. Airport Bus Express Ltd is the controller and responsible for your personal data (collectively referred to as Airport Bus, "we", "us" or "our" in this privacy policy).
1.3. If you have any questions about this privacy policy, including any requests to exercise your legal rights (paragraph 11), please contact the us using the information set out in the contact details section (paragraph 12).
2. THE TYPES OF PERSONAL DATA WE COLLECT ABOUT YOU
2.1. Personal data means any information about an individual from which that person can be identified.
2.2. We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
2.2.1. Identity Data includes first name, last name, username or similar identifier, title, date of birth.
2.2.2. Contact Data includes billing address, email address and telephone numbers.
2.2.3. Financial Data includes bank account and payment card details.
2.2.4. Transaction Data includes details about payments to and from you and other details of services you have purchased from us.
2.2.5. Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, device ID and other technology on the devices you use to access this website.
2.2.6. Profile Data includes your username and password, purchases made by you, your, preferences and any feedback provided.
2.2.7. Usage Data includes information about how you interact with and use our website, products and services.
2.2.8. Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.
2.2.9.
CCTV if you travel with us, you should be aware that our buses operate CCTV to ensure the safety of our staff and passengers. A copy of our CCTV policy can be seen at /cctv-policy.
2.3. We also collect, use and share aggregated data such as statistical or demographic data which is not personal data as it does not directly (or indirectly) reveal your identity. For example, we may aggregate individuals' Usage Data to calculate the percentage of users accessing a specific website feature in order to analyse general trends in how users are interacting with our website to help improve the website and our service offering.
3. HOW IS YOUR PERSONAL DATA COLLECTED?
3.1. Your interactions with us. You may give us your personal data by filling in online forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
3.1.1. apply for our products or services;
3.1.2. create an account on our website;
3.1.3. subscribe to our service or publications;
3.1.4. request marketing to be sent to you; or
3.1.5. give us feedback or contact us.
3.2.
Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies. Please see our cookie policy at /cookie-policy for further details
.
3.3. Third parties or publicly available sources. We will receive personal data about you from various third parties and public sources as set out below:
3.3.1. analytics providers such as Google based outside the UK;
3.3.2. advertising networks based inside the UK; and
3.3.3. Contact, Financial and Transaction Data is collected from providers of technical, payment and delivery services.
4. HOW WE USE YOUR PERSONAL DATA
4.1. The law requires us to have a legal basis for collecting and using your personal data. We rely on one or more of the following legal bases:
4.1.1. Performance of a contract with you: Where we need to perform the contract we are about to enter into or have entered into with you.
4.1.2. Legitimate interests: We may use your personal data where it is necessary to conduct our business and pursue our legitimate interests.
4.1.3. Legal obligation: We may use your personal data where it is necessary for compliance with a legal obligation that we are subject to. We will identify the relevant legal obligation when we rely on this legal basis.
4.1.4. Consent: We rely on consent only where we have obtained your active agreement to use your personal data for a specified purpose, for example if you subscribe to an email newsletter.
5. PURPOSES FOR WHICH WE WILL USE YOUR PERSONAL DATA
5.1. We have set out below a description of all the ways we plan to use your data.
5.1.1. To register you as a new customer;
5.1.2. To process and deliver your order including;
5.1.3. To manage our relationship with you;
5.1.4. To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data);
5.1.5. To use data analytics to improve our website, services, customer relationships and experiences, to measure the effectiveness of our communications and marketing and to review customer preferences to tailor our service offer;
5.1.6. To analyse and profile your preference so we can send relevant marketing communications and make personalised suggestions and recommendations to you about goods or services that may be of interest to you based on your Profile Data.
5.2.
Please see our CCTV Policy at /cctv-policy for details of how we use CCTV footage.
5.3.
For more information about the cookies we use and how to change your cookie preferences, please visit /cookie-policy.
6. MARKETING
6.1. You may be asked to indicate your preferences for receiving direct marketing communications from us whilst purchasing bus tickets or otherwise registering an account with us on your website. You may also receive marketing communications from us if you have requested information from us or purchased goods or services from us and you have not opted out of receiving the marketing.
6.2.
You can ask us to stop sending you marketing communications at any time by following the opt-out links within any marketing communication sent to you or by contacting us at privacy@airportbusexpress.co.uk.
6.3. If you opt out of receiving marketing communications, you will still receive service-related communications that are essential for administrative or customer service purposes, for example relating to your bus trip.
7. DISCLOSURES OF YOUR PERSONAL DATA
7.1. We may share your personal data with the following third parties :
7.1.1. Autostrade per l'Italia Spa : an Italian company who own Airport Bus Express. This will involve transferring your data outside the UK to our offices in Italy;
7.1.2. Professional advisors: bankers, lawyers and other such professionals, if appropriate;
7.1.3.
Mercurio S.r.l. our booking agents or such other provider as appointed from time to time;
7.1.4. FreedomPay Inc. for the processing of payments or such other provider as appointed from time to time
7.1.5. Resend Inc. for the resending of emails.
8. DATA TRANSFER
We may transfer your personal data to service providers that carry out certain functions on our behalf. This may involve transferring personal data outside the UK to countries which have laws that do not provide the same level of data protection as the UK law . Whenever we transfer your personal data out of the UK to service providers, we ensure a similar degree of protection is afforded to it.
9. DATA SECURITY
9.1. We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
9.2. We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
10. DATA RETENTION
10.1. We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.
10.2. To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.
10.3. We generally keep basic information about our customers (including Contact, Identity and Transaction Data) for ten years after they cease being customers for tax purposes.
10.4. In some circumstances you can ask us to delete your data, see paragraph 11 below for further information.
11. YOUR LEGAL RIGHTS
11.1. You have a number of rights under data protection laws in relation to your personal data, including:
11.1.1. Request access to your personal data (commonly known as a "subject access request");
11.1.2. Request correction of the personal data that we hold about you;
11.1.3. Request erasure of your personal data in certain circumstances;
11.1.4. Object to processing of your personal data;
11.1.5. You have the absolute right to object any time to the processing of your personal data for direct marketing purposes;
11.1.6. Request the transfer of your personal data to you or to a third party;
11.1.7. Withdraw consent at any time where we are relying on consent;
11.1.8. Request restriction of processing of your personal data.
11.2.
If you wish to exercise any of the rights set out above, please contact us at privacy@airportbusexpress.co.uk
11.3. You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances.
11.4. We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
11.5. We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.
12.CONTACT DETAILS
If you have any questions about this privacy policy or about the use of your personal data or you want to exercise your privacy rights, please contact Antonio Solinas in the following ways:
Email address: privacy@airportbusexpress.co.uk
Postal address: Airport Bus Express Ltd, Unit 4, Coopers End Road, Stansted Airport, Essex CM24 1RR
13. COMPLAINTS
14. THIRD-PARTY LINKS